Clean products that work

We believe in the power of natural, high-performance and bio-compatible ingredients to support a healthier, less toxic lifestyle

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Get Started With Natural Skincare

Our most-loved products, crafted with grass-fed tallow and natural ingredients
Shop Bundles
Coming Feb 2026

Tallow Lip Balm

$10

Nourishing lip care

$10

About our company

In a world filled with misleading labels and questionable ingredients, we are dedicated to creating products that are not only effective and safe for your body, but that follow the 3-tier protocol we use in our practice which focuses on antioxidant, anti-inflammatory and anti bacterial benefits.

We say no to harmful chemicals, preservatives, thickeners, and enhancers commonly found in traditional products. Instead, we focus on formulating high-quality, natural products that truly work, whether you're dealing with certain skin conditions, chronic illness, or simply looking to make healthier daily swaps.

Every little bit counts, and we’re here to make it easier for you to choose wisely.

Our Story

What Our Customers Say

What Our Customers Say

Emma R. - eczema sufferer

Emma R. - eczema sufferer

I've struggled with eczema for years, trying countless products that never seemed to offer lasting relief. TRU's Whipped Tallow Balm has been a game changer for me. The balm soothes my irritated skin and provides long-lasting hydration without any flare-ups. The natural ingredients are a huge bonus—knowing there are no harsh chemicals in the product gives me peace of mind. My skin has never felt this comfortable and calm. Highly recommend for anyone with eczema!
Sarah m. - dry skin

Sarah m. - dry skin

As someone with perpetually dry skin, I've tried every moisturizer under the sun. TRU's Whipped Tallow Balm is by far the best I've found. It absorbs beautifully, leaving my skin soft and supple without any greasy residue. The richness of the tallow deeply nourishes my skin, providing relief that lasts throughout the day. It's become a staple in my skincare routine. My skin has never felt this hydrated!
Alex j. - first time tallow user

Alex j. - first time tallow user

I was skeptical about trying tallow for the first time, but TRU has completely won me over. The Whipped Tallow Balm is incredibly smooth and luxurious, and it absorbs surprisingly well into the skin. I was amazed at how effective it was at moisturizing and making my skin feel healthy. It has a subtle, pleasant scent and leaves my skin feeling pampered. I’m now a firm believer in the benefits of tallow!
Jordan l. - conscious consumer

Jordan l. - conscious consumer

I’m very particular about the ingredients in my skincare products, so I was thrilled to find TRU's Whipped Tallow Balm. The transparency about the natural, clean ingredients is impressive, and I love knowing that I'm using a product with no toxic chemicals or artificial additives. The balm is gentle yet effective, and my skin feels nourished and protected. It’s refreshing to find a brand that truly prioritizes ingredient integrity.

New Arrival

Our most-loved products, crafted with grass-fed tallow and natural ingredients

Bergamot & Cedarwood Deodorant
Coming Feb 2026

Bergamot & Cedarwood Deodorant

$25.00
Lavender & Grapefruit Deodorant
Coming Feb 2026

Lavender & Grapefruit Deodorant

$25.00
Lemongrass & Eucalyptus Deodorant
Coming Feb 2026

Lemongrass & Eucalyptus Deodorant

$25.00
3 Deodorants Pack Sale
Coming Feb 2026

3 Deodorants Pack

$63.00 $75.00
Bergamot & Cedarwood Deodorant
Coming Feb 2026

Bergamot & Cedarwood Deodorant

$25.00

Meet Our Founders

Dr. Allie and Dr. Blake, holistic doctors passionate about clean, effective skincare

As holistic doctors, Dr. Allie and Dr. Blake struggled to find trustworthy, natural products that aligned with their health- conscious values.

Frustrated by the lack of clean, safe options they could recommend to patients, they knew the body's health could be compromised by exposure to harmful chemicals and endocrine disruptors in traditional personal care products.

This led them to create TRU Living Products - a line of truly clean, effective skincare that they trust for themselves and their patients.

Read Our Full Story

Why Choose Tallow?

We believe in transparency. Every ingredient serves a purpose for your skin's health.

DEEP MOISTURIZATION

DEEP MOISTURIZATION

Tallow is rich in essential fatty acids that deeply hydrate and nourish the skin. It helps restore the skin’s natural moisture balance, leaving it soft and supple.

SKIN BARRIER SUPPORT

SKIN BARRIER SUPPORT

The unique fatty acid composition of tallow helps strengthen the skin’s protective barrier, guarding against environmental stressors and preventing moisture loss.

ANTI-INFLAMMATORY

ANTI-INFLAMMATORY

Tallow contains natural anti-inflammatory compounds that can soothe irritation and reduce redness, making it a soothing choice for sensitive skin.

RICH IN VITAMINS

RICH IN VITAMINS

It’s packed with fat-soluble vitamins A, D, E, and K. These vitamins are essential for skin health, supporting collagen production, and protecting against premature aging.

NON-COMEDOGENIC

NON-COMEDOGENIC

Unlike some synthetic skincare ingredients that can clog pores and lead to breakouts, tallow has a low comedogenic rating, making it suitable for all skin types.

WOUND & BURN HEALING

WOUND & BURN HEALING

It's rich content of essential fatty acids and vitamins promotes skin regeneration while creating a protective barrier that locks in moisture and soothes irritation.

Why Choose Us

Trusted by thousands of customers worldwide

Integrity

We are committed to transparency in everything we do, ensuring that our customers always know exactly what's in our products and where they come from. We hold ourselves to the highest standards of honesty and ethical practices.

Integrity

We are committed to transparency in everything we do, ensuring that our customers always know exactly what's in our products and where they come from. We hold ourselves to the highest standards of honesty and ethical practices.